{"id":9338,"date":"2026-04-20T10:44:22","date_gmt":"2026-04-20T05:44:22","guid":{"rendered":"https:\/\/hantau-stroy.kz\/?p=9338"},"modified":"2026-06-11T10:45:44","modified_gmt":"2026-06-11T05:45:44","slug":"expanding-global-fashion-newbella-arrives-in-kazakhstan","status":"publish","type":"post","link":"https:\/\/hantau-stroy.kz\/ru\/expanding-global-fashion-newbella-arrives-in-kazakhstan\/","title":{"rendered":"Expanding Global Fashion: Newbella Arrives in Kazakhstan"},"content":{"rendered":"<h2 data-path-to-node=\"3\"><b data-path-to-node=\"3\" data-index-in-node=\"0\">Expanding Global Fashion: Newbella Arrives in Kazakhstan<\/b><\/h2>\n<p data-path-to-node=\"4\"><b data-path-to-node=\"4\" data-index-in-node=\"0\">Newbella<\/b>, a prominent name in the international footwear and accessories industry, has officially opened its doors in Kazakhstan. For its strategic debut, the Chinese fashion powerhouse selected the vibrant\u00a0<b data-path-to-node=\"4\" data-index-in-node=\"207\">Megapark Mall<\/b>\u00a0in Almaty. To ensure a flawless market entry, Newbella partnered with\u00a0<b data-path-to-node=\"4\" data-index-in-node=\"291\">Hantau Stroy<\/b>\u00a0to execute the complete design, engineering, and construction of the store as a comprehensive\u00a0<b data-path-to-node=\"4\" data-index-in-node=\"398\">\u201cturnkey\u201d<\/b>\u00a0solution.<\/p>\n<hr data-path-to-node=\"5\" \/>\n<h3 data-path-to-node=\"6\"><b data-path-to-node=\"6\" data-index-in-node=\"0\">Why Hantau Stroy? Engineering Elegance in Megapark<\/b><\/h3>\n<p data-path-to-node=\"7\">Constructing a high-end fashion boutique within a bustling urban hub like Megapark requires a delicate balance of aesthetic precision and technical compliance. Newbella chose Hantau Stroy for our proven track record in translating international brand identities into local architectural reality:<\/p>\n<ul data-path-to-node=\"8\">\n<li>\n<p data-path-to-node=\"8,0,0\"><b data-path-to-node=\"8,0,0\" data-index-in-node=\"0\">Navigating Megapark Standards:<\/b>\u00a0Megapark operates with strict technical and safety protocols. Our team managed all necessary permits and ensured that every aspect of the store\u2019s design met the mall management\u2019s rigorous architectural and fire safety guidelines.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"8,1,0\"><b data-path-to-node=\"8,1,0\" data-index-in-node=\"0\">High-End Fit-out Excellence:<\/b>\u00a0For a fashion-forward brand like Newbella, interior finish is everything. We focused on premium materials and specialized lighting solutions to create an inviting, high-ceilinged retail environment that highlights the product collections.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"8,2,0\"><b data-path-to-node=\"8,2,0\" data-index-in-node=\"0\">Smart MEP Integration:<\/b>\u00a0We designed and installed custom Mechanical, Electrical, and Plumbing (MEP) systems. These were engineered to integrate seamlessly with Megapark\u2019s central infrastructure while providing the store with independent, high-performance climate control and lighting.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"8,3,0\"><b data-path-to-node=\"8,3,0\" data-index-in-node=\"0\">Operational Efficiency:<\/b>\u00a0Understanding the rhythm of a central mall like Megapark, we managed the construction timeline with surgical precision\u2014utilizing night shifts and optimized logistics to ensure a zero-disruption delivery.<\/p>\n<\/li>\n<\/ul>\n<hr data-path-to-node=\"9\" \/>\n<h3 data-path-to-node=\"10\"><b data-path-to-node=\"10\" data-index-in-node=\"0\">The Turnkey Journey: From Vision to Reality<\/b><\/h3>\n<p data-path-to-node=\"11\">For Newbella\u2019s Almaty flagship, Hantau Stroy acted as the single point of accountability, streamlining the entire process:<\/p>\n<ol start=\"1\" data-path-to-node=\"12\">\n<li>\n<p data-path-to-node=\"12,0,0\"><b data-path-to-node=\"12,0,0\" data-index-in-node=\"0\">Technical Adaptation:<\/b>\u00a0We adapted Newbella\u2019s global design concepts to comply with the specific structural and technical requirements of the Megapark site.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"12,1,0\"><b data-path-to-node=\"12,1,0\" data-index-in-node=\"0\">Structural &amp; Fine Construction:<\/b>\u00a0From durable flooring to bespoke display shelving units, our team executed every detail to reflect the brand\u2019s sophisticated image.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"12,2,0\"><b data-path-to-node=\"12,2,0\" data-index-in-node=\"0\">Comprehensive Engineering:<\/b>\u00a0Implementation of advanced electrical grids, specialized retail lighting, and fire suppression systems, all certified to Kazakhstan\u2019s national standards.<\/p>\n<\/li>\n<\/ol>\n<hr data-path-to-node=\"13\" \/>\n<h3 data-path-to-node=\"14\"><b data-path-to-node=\"14\" data-index-in-node=\"0\">A New Landmark in Almaty\u2019s Fashion Scene<\/b><\/h3>\n<p data-path-to-node=\"15\">The successful launch of\u00a0<b data-path-to-node=\"15\" data-index-in-node=\"25\">Newbella at Megapark<\/b>\u00a0stands as a testament to Hantau Stroy\u2019s ability to bridge the gap between international brands and the Kazakhstani retail landscape. By handling the complexities of local regulations and technical execution, we allowed Newbella to focus on what they do best:\u00a0<b data-path-to-node=\"15\" data-index-in-node=\"305\">delivering style.<\/b><\/p>\n<blockquote data-path-to-node=\"16\">\n<p data-path-to-node=\"16,0\"><b data-path-to-node=\"16,0\" data-index-in-node=\"0\">\u201cYou bring your brand; we deliver the keys\u2014no matter how complex the regulations.\u201d<\/b><\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Expanding Global Fashion: Newbella Arrives in Kazakhstan Newbella, a prominent name in the international footwear and accessories industry, has officially opened its doors in Kazakhstan. For its strategic debut, the Chinese fashion powerhouse selected the vibrant\u00a0Megapark Mall\u00a0in Almaty. To ensure a flawless market entry, Newbella partnered with\u00a0Hantau Stroy\u00a0to execute the complete design, engineering, and construction of the store as a comprehensive\u00a0\u201cturnkey\u201d\u00a0solution. Why Hantau Stroy? Engineering&#8230; <\/p>\n<p class=\"more\"><a class=\"more-link\" href=\"https:\/\/hantau-stroy.kz\/ru\/expanding-global-fashion-newbella-arrives-in-kazakhstan\/\">Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":9215,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[99],"tags":[],"class_list":["post-9338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","is-cat-link-borders-light is-cat-link-rounded"],"_links":{"self":[{"href":"https:\/\/hantau-stroy.kz\/ru\/wp-json\/wp\/v2\/posts\/9338","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hantau-stroy.kz\/ru\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hantau-stroy.kz\/ru\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hantau-stroy.kz\/ru\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hantau-stroy.kz\/ru\/wp-json\/wp\/v2\/comments?post=9338"}],"version-history":[{"count":1,"href":"https:\/\/hantau-stroy.kz\/ru\/wp-json\/wp\/v2\/posts\/9338\/revisions"}],"predecessor-version":[{"id":9339,"href":"https:\/\/hantau-stroy.kz\/ru\/wp-json\/wp\/v2\/posts\/9338\/revisions\/9339"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hantau-stroy.kz\/ru\/wp-json\/wp\/v2\/media\/9215"}],"wp:attachment":[{"href":"https:\/\/hantau-stroy.kz\/ru\/wp-json\/wp\/v2\/media?parent=9338"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hantau-stroy.kz\/ru\/wp-json\/wp\/v2\/categories?post=9338"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hantau-stroy.kz\/ru\/wp-json\/wp\/v2\/tags?post=9338"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}